To change the purchase of glasses and process of having your
eyes examined from being a negative experience into being
a positive, creative,experience – in other words to make
it fun.
To restore a historic building to its former glory and put it
to good commercial use. We decided to go against the trend of
making professional offices look as modern as possible, and
instead to go back in time to an olde worlde (Art Deco) atmosphere,
choosing something from the past which epitomised great style.
To make a workplace as much like a home as possible, for both
the workers and the clients. We were aware that many people
get nervous at the idea of a visit to professional rooms. We
decided therefore to create a welcoming atmosphere using such
things as jazz music, complimentary sweets, original artworks
and fresh flowers each week. The bottom line being that if a
third of your life is spent at work, why not turn it into a
place that makes you feel good about being there?
